Making of ”Quest for Fire“.

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La Fête De La Chanson Française is an annual live television program that has been paying tribute to French-language song since 2005.

女人如花，女人如水，但在某些地方，女人的心中和身体内或许只是满腔泪水和苦水。烈日炎炎的沙漠，她们用黑色深藏一切的感情，只有一双眼能够望向世界，却不得不终日紧闭双目。因为一旦睁开，所见的全是刀兵学海。男人，他们生命中的支柱，无论父亲、兄弟、丈夫还是儿子，全部穿上戎装，拿起武器，在战斗机和坦克的陪同下奔赴战场。那人们呐喊厮杀，为了所谓的信仰、尊严和荣誉，将生命虚掷在无谓的撕杀中。女人孕育生命，却又不得以见证着生命的消亡。 　　终然有一天，她们也要化身武器，屠戮生命……

女人如花，女人如水，但在某些地方，女人的心中和身体内或许只是满腔泪水和苦水。烈日炎炎的沙漠，她们用黑色深藏一切的感情，只有一双眼能够望向世界，却不得不终日紧闭双目。因为一旦睁开，所见的全是刀兵学海。男人，他们生命中的支柱，无论父亲、兄弟、丈夫还是儿子，全部穿上戎装，拿起武器，在战斗机和坦克的陪同下奔赴战场。那人们呐喊厮杀，为了所谓的信仰、尊严和荣誉，将生命虚掷在无谓的撕杀中。女人孕育生命，却又不得以见证着生命的消亡。 　　终然有一天，她们也要化身武器，屠戮生命……

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55 years ago, on October 1 1968, the first brand advertising spot appeared on the French television screen. Over the next three decades, thousands of creative little films would seduce and build our collective memory. Kitschy or cult spots, humor, slogans, music, stars, gimmicks, grand spectacle or sex appeal: during its golden age, how did advertising convince? Thierry Ardisson has brought together almost 400 advertising clips to relive the era of the conquest of minds and wallets.

55 years ago, on October 1 1968, the first brand advertising spot appeared on the French television screen. Over the next three decades, thousands of creative little films would seduce and build our collective memory. Kitschy or cult spots, humor, slogans, music, stars, gimmicks, grand spectacle or sex appeal: during its golden age, how did advertising convince? Thierry Ardisson has brought together almost 400 advertising clips to relive the era of the conquest of minds and wallets.

We don't have an overview translated in English. Help us expand our database by adding one.

In a remote corner the day comes when López must settle debts with a relentless debt collector. After several failed attempts to comply and when all hope seems lost, an unexpected and tempting proposal arises...